Firstly, Google's IPO seems to have a 18% first day pop. This is bad, and may have been the result of them restricting the shares they ended up issuing and lowering the price. They should have held their nerve after all.
Secondly, I only just noticed the advertising in gmail. I was emailing a friend about having dim sum this weekend, and ads for teriyaki sauce etc. appeared on the right. It seemed to have taken me 3 weeks to notice, so I guess they are very unobtrusive. They certainly use up less bandwidth than those ridiculous banners that crawl all over yahoo! I don't mind them at all.
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